Top law firm SEO agency for Los Angeles attorneys
Is your Los Angeles law firm looking for an SEO agency that knows how to compete in a massive legal market? iLawyer Marketing has helped hundreds of law firms across the country climb the search rankings and sign more cases. Headquartered in Southern California, helping firms win in Los Angeles is one of our specialties.
With over 20 years of experience and a team dedicated solely to legal marketing, we deliver real results for law firms in LA. Contact us today to get started with an SEO strategy designed to win in one of the most competitive cities in the U.S.
Why SEO is essential for law firms in Los Angeles
Los Angeles is a saturated legal market, where hundreds of attorneys are all competing for visibility. Without SEO, your law firm is nearly invisible online. Ranking on the first page of Google – especially in the map pack – is critical if you want a steady stream of potential clients.
When done right, SEO can help your firm:
- Outrank hundreds of competing law firms in LA
- Bring in high-quality organic leads that convert to signed cases
- Establish or build your authority in your practice area
- Lower your long-term marketing costs
How we build SEO campaigns for Los Angeles attorneys
At iLawyer Marketing, we don’t use templates or recycled content. Every SEO campaign we build is tailored to your specific practice areas, competition level, and goals. We analyze your firm, your competitors, and the broader LA market to create a strategy that gets results.
Our campaigns include:
- Detailed competitor and keyword analysis
- Custom-written content focused on LA legal searches
- Technical SEO and mobile optimization
- Strategic internal linking and improved UX
- Legal-specific backlink outreach and media placement
- Conversion rate optimization for lead generation
Local SEO that gets your firm into the map pack
Local SEO is critical in Los Angeles, where clients often search using neighborhood or ZIP-code-specific terms. Showing up in Google’s map pack is one of the best ways to increase call volume and get local leads.
- Full Google Business Profile setup and optimization
- Geo-targeted landing pages for LA neighborhoods
- Directory submissions to high-authority local sites
- Review strategy to boost local trust
SEO content that earns traffic and trust
We create content that speaks to both your ideal clients and Google’s algorithms. Our writers know the legal field and craft content that’s informative, well-structured, and optimized for search intent.
Types of content we develop:
- Practice area pages that answer client questions
- Attorney bio pages optimized for branding and SEO
- Local landing pages tailored to LA neighborhoods
- Legal blog posts that capture trending and evergreen searches
- FAQs and resource hubs to increase engagement
Real tracking and transparent performance
We measure everything that matters to your firm – traffic, rankings, leads, and calls, so you always know what’s working. No guesswork. No fluff. Just clear, actionable insights backed by real data.
With iLawyer Marketing, you get:
- Keyword rankings tracked by neighborhood and practice area
- Lead tracking across calls, form fills, and chat
- Monthly reports with real-time access to your data
- Ongoing strategy sessions to review progress
Why law firms in Los Angeles choose iLawyer Marketing
There are dozens of marketing companies in LA, but iLawyer Marketing stands alone. We only work with law firms; no dentists, plumbers, or retail businesses. That means every tactic, every tool, and every decision is crafted specifically for attorneys.
What sets us apart:
- Over 20 years helping law firms succeed online
- The most talented team of legal marketers in the industry
- Exclusive software that gives our clients an SEO edge
- Custom designs that convert website visitors into clients
- A reputation as the leading SEO agency for law firms
We can also pair your SEO campaign with winning Pay-Per-Click management, LSA Ads, and AI optimization campaign (also referred to as answer engine optimization or GEO).
Frequently Asked Questions
Can SEO really help my law firm in a city like Los Angeles?
Yes, but only if it’s done right. Not every law firm is equipped to handle complex cases, and not every SEO provider is equipped to get results in the highly competitive legal industry At iLawyer Marketing, we’ve helped law firms succeed in even more competitive markets. With the right SEO strategy, you can rank for the search terms that matter and attract high-value clients consistently.
How do you choose the right keywords for my firm?
We conduct extensive research to find keywords that align with your services, target geography, and client search behavior. Then we prioritize based on intent, volume, and competition. Whether your focus is Los Angeles personal injury, family law, estate planning, or criminal defense, we can help get results.
Will SEO help me get more phone calls?
Absolutely. Our goal is not just to bring in traffic but to drive more phone calls and case opportunities. We design your site and landing pages to maximize conversions from the start.
Do you manage SEO and paid ads together?
Yes. Many of our Los Angeles clients run both PPC and SEO campaigns. We coordinate them to maximize ROI and ensure you’re covering both immediate and long-term lead generation.
Do I need to be in downtown LA for local SEO to work?
No. We work with law firms in all areas of LA – from Santa Monica to Long Beach to the Valley. Our strategies are hyper-local and tailored to your specific location and client base.
Areas we serve near Los Angeles
We work with law firms across Los Angeles County and nearby communities, including:
- Santa Monica
- Beverly Hills
- Pasadena
- Long Beach
- Glendale
- Inglewood
- West Hollywood
- Burbank
- Culver City
- Van Nuys
- Encino
- Downey
Work with the best law firm SEO agency in Los Angeles
If your Los Angeles law firm is ready to rank higher, get more leads, and grow consistently, iLawyer Marketing is here to help. We’re the go-to agency for attorneys who want to dominate search results and bring in better cases. Don’t get left behind – contact us today and schedule your free SEO consultation.