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Google’s AI Content Detection Is Improving Fast…and Why Law Firm Websites Should Pay Attention

If your law firm’s content strategy relies heavily on AI-generated articles, you may be in for a rude awakening sometime soon (if you haven’t been already). New research from Google engineers shows that detecting AI-generated text is getting significantly better….

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Why does law firm SEO take a long time?

It’s the question every law firm business owner who is looking for law firm SEO services wants to know. “How long will it take till I start ranking on the 1st page of Google?” It’s a fair question but it’s…

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Click Test Study for 2020: Do Consumers Click on Paid Ads or Organic Results When Trying to Find a Lawyer Online?

Many law firms wonder if consumers click on paid ads when searching for lawyers online. From our experience in handling marketing campaigns for law firms for the last 14 years and running research studies in the past, we know that…

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When should you start the SEO process?

One of the most common questions we get asked when we are taking over a law firm marketing campaign where we are doing a site redesign is “When should I start SEO?” It’s an important question to ask in order…

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Google Announces Mobile Friendliness as a Ranking Factor

Google has been pushing and promoting mobile friendly web design since last year so it’s no surprise that Google has announced that “mobile friendliness” will be a ranking factor for those searchers on mobile devices starting on April 21, 2015. You may…

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