Google Analytics Referral Spam

By Mike On December 14, 2015
With No Comments In Law Firm Marketing

If you’ve looked at your referring visitors to your website inside of Google Analytics lately, you may have noticed some strange sources of traffic to your site. If that’s not something you normally do, it’s time you start looking. Some people… read more

How Many Law Firm Websites Do People Look at Before Choosing a Lawyer?

By Mike On November 13, 2015
With No Comments In Lawyer Web Design

Recently iLawyerMarketing conducted a study that involved people who had hired a lawyer in the past. There were 325 participants in the study from all across the United States. One of the questions we wanted to know was how many… read more

Do Consumers Know What an AV Rating Is? [VIDEO]

By Mike On October 22, 2015
With No Comments In Law Firm Marketing

  After working in law firm marketing for more than 10 years, I’ve heard the term “AV Rated” thrown around a little too often. To some, it’s important. But is it important to consumers? Do consumers even know what that is?… read more

Does Your Website Design Matter to Consumers When Choosing a Lawyer?

By Mike On October 21, 2015
With No Comments In Lawyer Web Design

Consumers discuss how design impacts their decision on choosing a lawyer We take a lot of pride in trying to produce the most beautiful websites in the legal industry, but beauty isn’t the only thing we care about. The “brains”… read more

Conducting Lawyer Website Usability Tests

By Mike On October 6, 2015
With No Comments In Law Firm Directories

Have you ever wondered what consumers truly think about your law firm’s website? If you want to maximize conversion rates, often the best way to do that is to conduct your own research or have someone do that testing for… read more