Study: Despite Explosion in Mobile Traffic, Majority of Attorney Research Done on Desktop
By Mike
On September 18, 2016
With No Comments
In Law Firm Marketing
It’s no secret that mobile Internet usage has exploded over the past few years. More than 7 out of every 10 people in the U.S. now use a smartphone. Does this impact how people find lawyers online? We polled over… read more
Google Chrome Will Soon Start Labeling Websites as Non-Secure. Should I Move My Website to HTTPS?
By Mike
On September 10, 2016
With No Comments
In Law Firm Marketing
This week Google announced that starting in January 2017, their Chrome browser will start marking HTTP sites that transmit passwords or credit cards as non-secure. For a while now, Google has been making an effort to get websites to convert their sites to HTTPS…. read more
Most Expensive PPC Keywords for Lawyers
By Mike
On July 10, 2016
With No Comments
In Pay Per Click Management
In the law firm marketing space, the cost per click charges on Google Adwords can sometimes be incredibly expensive. Especially in the tort/personal injury area of law. A recent article at SEW highlighted the some of the most expensive Google Adwords keywords in the… read more
Should I manage Google Adwords in-house or hire a PPC specialist?
By Mike
On May 28, 2016
With No Comments
In Pay Per Click Management
Over my 12+ years in the industry of Internet marketing for law firms, I’ve seen many attorneys who have tried to handle their own Google Adword campaigns without the help of a PPC professional. As a business owner, I understand why many firms try… read more
Top 5 things people look for before hiring a lawyer
By Mike
On May 22, 2016
With No Comments
In Law Firm Marketing
We conducted a survey this week and with over 300 responses, here is the word cloud we assembled for what people look for before hiring a lawyer. The #1 thing? Not surprisingly cost. Here are the top 5 1. Cost… read more
