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Google Announces Mobile Friendliness as a Ranking Factor

Google has been pushing and promoting mobile friendly web design since last year so it’s no surprise that Google has announced that “mobile friendliness” will be a ranking factor for those searchers on mobile devices starting on April 21, 2015. You may…

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Google Analytics Referral Spam

If you’ve looked at your referring visitors to your website inside of Google Analytics lately, you may have noticed some strange sources of traffic to your site. If that’s not something you normally do, it’s time you start looking. Some people…

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How Many Law Firm Websites Do People Look at Before Choosing a Lawyer?

Recently iLawyerMarketing conducted a study that involved people who had hired a lawyer in the past. There were 325 participants in the study from all across the United States. One of the questions we wanted to know was how many…

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Do Consumers Know What an AV Rating Is? [VIDEO]

After working in law firm marketing for more than 10 years, I’ve heard the term “AV Rated” thrown around a little too often. To some, it’s important. But is it important to consumers? Do consumers even know what that is? We…

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Does Your Website Design Matter to Consumers When Choosing a Lawyer?

Consumers discuss how design impacts their decision on choosing a lawyer We take a lot of pride in trying to produce the most beautiful websites in the legal industry, but beauty isn’t the only thing we care about. The “brains”…

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